The young, energetic and engaging British TV chef, Jamie Oliver, is a success worldwide. His books are among the best cook books of all time, and hugely enjoyed because of their accessibility and genuine passion for cooking and teaching.
Jamie's 30-Minute Meals Tops the Best Seller List
Of Oliver's cookbooks, three have already exceeded the £10 million mark at the sales' tills. The Return of the Naked Chef, Happy Days with the Naked Chef and Jamie at Home. A spokesman from the UK bookseller, Waterstone's says, "It's an outstanding achievement for Jamie, but from day one his profile has been huge and his publishing has been excellent." Jamie's experiments in publishing format and theme have helped achieve this success says Jon Howells, but "it's books like this year's Jamie's 30-minute Meals that are classic Jamie."
Publishers of Cook Books – Penguin – Enjoying Jamie Oliver's Success
Selling 80,000 a week, Jamie's 30-Minute Meals, is the most popular and best-selling non-fiction book of "any kind since records began" comments Managing Director, Tom Weldon, of Penguin General. Since the book's release at the end of September, it has sold over half a million copies.
Book Club of The Good Cook Website Gives Jamie's Food Revolution Five Stars
Jamie's been called the 'Food Whisperer' of the cooking world and his inspiration and dedication to bringing the notion of cooking healthy food with ease and without stress took America by storm. His recipes are simple, easy, and delicious according to reviewers in Thegoodcook.com book club. Jamie says himself, "the whole of idea of the books is that the recipes are really quick and simple, they're not aimed at professional chefs, but at normal people." That's what makes them so popular. "It's all about simple cooking," says the 35 year old chef who started cooking in his parents' pub at the age of eight.
Multiple Platforms Help Jamie Oliver's Cook Books and Products Become Best Sellers
By using multiple platforms Oliver is a savvy entrepreneur as well as celebrity chef. Combining TV shows that feature his home and garden, and blogging from his own website, Jamie recently made his debut on the Sunday Times Rich List. Best of all, this chef, sometimes referred to as 'cheeky-chappy', is also high up on the Times' Giving List, having donated 2.7 million to charity in 2009. Being the 'face' of Sainsbury, the large UK supermarket, gives him an enormous presence and, in addition to earning an MBE for his work with young chefs in the Jamie Oliver Foundation, he shows no signs of stopping.
Jamie's 30-Minute Meals
ISBN: 9780718154776 is published by Michael Joseph
Christine Breen-Williams - Writer, Homeopath, Gardener Christine has a MA in Literature from University College, Dublin and is a published writer.
